Every marketer should know the best and worst times to post on social media. I tried some A/B testing using different platforms and different times and saw huge differences. Knowing the best times to reach your audience is one of the trickiest aspects of maintaining your brand’s social media strategy.
So that’s why I compiled some peak times and the worst times to post on Twitter, Facebook, Google+, LinkedIn, Instagram and Pinterest.
Although these stats are not set in stone, they’re based on Internet users as a whole, not on your specific target audience – but they’re a solid starting point for anyone looking to gain more traction with their social media posts.
To find out what exact time works best for your brand, keep track of your analytics – specifically, the times your audience seems to be most receptive to your content.
Have other times not mentioned in this infographic worked for your brand? Let’s hear it!